Designing the user interface and user experience for two new artificial intelligence products.

mockup

MY ROLE

Interaction design

UI design

Ideation

Prototyping

OUTLINE

Notion is an AI service, disrupting traditional strategy, research and communications.

Working closely with the Notion startup team in a series of sprints, I designed the user interface and user experience for two new products called Stream and Strategy.

Client / Notion 

STREAM

Stream is a SaaS web app driven by AI that empowers decision-makers and their staff to discover, share and collaborate on the latest global trends. Tailored for individual business needs, the content dynamically changes with the trends surfaced by the AI. Built for people on the go, the design required a mobile first approach.



Sample Mobile UI in Figma

STREAM / USER FLOW

A user flow was developed to map the complexity of the product, clarifying the screens, eDMs and other communication touchpoints that would be required.

user-flow-s

STRATEGY

Notion Strategy is a digital report tailored for a business specific need. Online reports focus on an organisation's chosen key topic, uncovering strategic themes and initiatives. With a focus on clear and concise graphics, the interactivity of the design allows people to explore the detail behind the data visualisations without overwhelming with unnecessary detail. Striking a balance between just enough detail versus too much was central to the design.

Sample Desktop UI in Figma


OUTCOME

The Notion products continue to evolve, with the latest offering available at the brochure website.

WHAT I LEARNT

Sometimes less detail creates more value for the customer. AI makes it possible to collect and disseminate a huge amount of data to customers. However, creating clarity by focusing in on the right pieces of data is an important function of the design.

Working closely with developers was an iterative process, where there was a to and fro between design and delivery.

Using Jira and Confluence, we worked across multiple continents creating tickets to release changes gradually in an agile sprint process.